The Growing Social Influence in the Healthcare Space Despite being late entrants to the social space, healthcare brands are fast catching up. People’s growing use of networking sites like Twitter, Facebook etc., to make informed healthcare choices, has made it imperative for healthcare professionals to establish a strong social presence. Thismoment explored how social media […]

The term social media marketing is usually associated with the idea of promotional messages deployed across networking platforms like Facebook, YouTube etc. Although essential for maintaining a social presence, these channels will resemble social media ghost towns if not supported by the key pillars of marketing success: Customers, Content and Communication. Thismoment delved into why […]

Focusing on the Post-Launch Phase In our earlier blog, Thismoment discussed the importance of the pre-launch phase of social campaign creation. Once the planning, creation and launching stages are done with, marketers are left with the final and crucial stage of measuring the outcome of their efforts. Besides providing marketers with an overview of their […]

Vince Broady, CEO of Thismoment briefly talks about Thismoment’s tremendous growth to CBS on a story about the San Francisco Tech Hiring Boom. Via CBS San Francisco The Missed Opportunity In the Olympic Games? Branding for a Global Audience“Thismoment, the enterprise provider of social brand marketing, through the Distributed Engagement Channel (DEC) was one of […]

The Impact of Social Media on the Travel Industry The growing use of social media as a travel-planning tool means people are increasingly looking up Facebook reviews, YouTube videos, TripAdvisor reviews etc. before deciding to travel. The endless information on social sites and the ability to connect with brands and fellow travelers in a way […]