Tim Tebow and the Importance of Being Nimble

Dec 12, 2011

This past Sunday, the Denver Broncos extended their nonsensical streak of wins to seven straight.   For those who don’t have a Denver-centric frame of mind and may not know, the Broncos were led at quarterback by Tim Tebow – a controversial player with a pristine image (not only because of his devout faith but also […]

thismoment Helps Brands Take Full Advantage of Newly Redesigned YouTube Channels

Dec 12, 2011

  Thismoment’s Distributed Engagement Channel (DEC) Customers to Benefit From Easier Discovery and Comprehensive Control of User Experience From Point of Discovery SAN FRANCISCO, CA–(Dec 12, 2011) – thismoment, a digital marketing platform and YouTube brand channel developer, today shared its best practices for ensuring the best possible user experience on YouTube. In early December, […]

Happy Holidays…Now Time To Listen Up!

Nov 30, 2011

Did curiosity kill the cat? Or is curiosity the reason that cats usually outlive dogs?  Of course, diet and exercise are key determinants of life expectancy; but there’s certainly something to be said for the data gathering and processing that curiosity provides. The ability to foresee danger—the ability to predict outcomes—the ability to make good […]

5 Things My 7 Year Old Taught Me About Customers

Nov 22, 2011

As I was successfully herding my seven-year-old son towards his carpool ride this morning, I had an epiphany; managing a child is a lot like handling a customer. Now don’t get me wrong, I’m not comparing my customers to children (although, on occasion, we’ve both acted as such); I’m simply saying that I’ve learned at least five things […]

4 Signs That You Need to Consolidate Your Conversation Streams

Nov 17, 2011

Historically, the idea of “conversation management” has been very one-way.  I take my message, send it everywhere I want it to go, then sit back and watch my communities buzz like Daytona Beach Spring Break. Problem is–those communities are still siloed; they can’t talk to each other. An alternative approach would be to think of […]