Today we are pleased to announce that we’ve closed a $17.6 million Series D funding round. The new funding will be used to advance the development of Thismoment Content Cloud, more specifically, product development to meet demand for UGC management as core layer in the enterprise marketing technology stack.
“Our mission is to help enterprises evolve their use of UGC beyond promotions and campaigns into always-on business applications that transform how they engage with their customers, employees and prospects,” said Vince Broady, Founder and CEO. “Thismoment Content Cloud is the most advanced UGC management platform in the market, and is the only solution that is integrated with leading IT systems, from publishing platforms to CRM to analytics. This is why it is being deployed by the world’s most innovative companies – including Coca-Cola, AB InBev, Salesforce.com and Sephora – to power next generation, content-driven digital experiences at an enterprise level.”
User-generated content (UGC) is an essential part of establishing brand credibility and developing more personal relationships with customers, employees, partners and prospects. Thismoment Content Cloud automates the process of monitoring, moderating and clearing rights to UGC across multiple platforms and media types. In addition, it allows UGC to be mixed with professionally created content, enabling new and more engaging digital experiences across every part of the enterprise including brand marketing, sales enablement, customer support and HR/recruiting. Through integration with leading systems such as Adobe Marketing Cloud, Salesforce1 and Sprinklr, Thismoment Content Cloud efficiently meets a critical need within an enterprise’s marketing technology stack, while providing maximum return on existing IT investments.
For more information, see full press release and news at Techcrunch, Re/Code, Venture Beat, Wall Street Journal Blog, Reuters PE HUB, Tech Meme, Vator News, MediaPost, St Louis Business Journal, Fortune “Term Sheet” and Dow Jones.
